TODAY’S TRADEMARK – REXONA

The “REXONA” mark was registered on 17 December, 1997 by the Unilever in the Tunisian trademark office bearing registration number 001879.

Rexona is the Australian deodorant and antiperspirant Brand which goes by different names in different regions Rexena is the brand name used in Japan and South Korea, despite being marketed worldwide under the name Rexona. Australian Samuel Fuller Sheffer and his wife, Alice, created Rexona in 1908 However In 1989, Unilever acquired the Australian Company. The British multinational Unilever owns the Australian deodorant and antiperspirant brand Rexona. The products come in a variety of formats, such as aerosols, pumps, roll-ons, sticks, and creams. The company introduced a new line of perfumes in 2015 along with a new canister shape and a modified recipe. In the logo Rexona is written in such a style where “e” and “x” are written in continues style.one checkmark is used for logo. No matter when the brand mark first appeared, it always had the word “Rexona.” It was given a checkmark in 2015 as validation of the claim that “It won’t let you down.”