Trademark of the Week – MARVEL UNIVERSE

The Marvel Universe is a futuristic world in which the stories in most Marvel Comics’ American comic books and other media take place.

 The Marvel Universe is often portrayed as residing within a “multiverse” made up of thousands of different worlds, many of which are Marvel Comics inventions and, in several ways, “Marvel universes.”

 Though the idea of a shared universe was not new or original to comic books in 1961, writer/editor Stan Lee collaborated with several artists, including Jack Kirby and Steve Ditko, to create a series of titles in which events in one book had effects in another and serialized stories showed characters’ growth and change.

Characters from one book’s main plot will appear in other books as cameos or guest appearances. Many of the leading heroes (Ant-Man, Wasp, Iron Man, Thor, and the Hulk) eventually formed the Avengers, which made their debut in September 1963. Marvel released the miniseries Contest of Champions in 1982, in which all of the major superheroes of the time were assembled to face a single challenge.

The trademark of this company was registered in USPTO bearing registration number 1272677 on April 3, 1984.