TRADEMARK OF THE WEEK – IKEA
IKEA’s logo has undergone significant changes throughout its history, mirroring the development and growth of the company itself. It began in July 1943 when Ingvar Kamprad registered Handelsfirman IKEA. However, it was in 1948 that IKEA truly took shape when Ingvar began selling furniture through mail order, over the years, the logo evolved alongside the company’s expanding range of products and ventures.
As IKEA diversified into new businesses, additional words were incorporated around the ‘ikéa’ brand. The hallmark blue and yellow logotype we recognize today emerged from this evolutionary process, reflecting the global recognition and success the brand has achieved. IKEA’s logo is now synonymous with its business philosophy, innovation, and iconic furniture designs.
Through careful adaptation, the logo has faithfully mirrored IKEA’s journey, solidifying its status as one of the best-known and successful brands worldwide. The mark was registered on 08-10-1991 bearing the registration number 1659330. The trademark provides a wide range of goods and services registered under classes 2, 8,16,26,28,31,35,36,39,41 and 42 of the international class. The mark also has other prior registrations under 1118706;1418733;1443893;1544448; and others. The mark has a distinct yellow and blue colour.