TODAY’S TRADEMARK – VICTORIA’S SECRET
It was established in 1977 by Roy and Gaye Raymond, the organization’s five underwear stores were offered to Leslie Wexner in 1982.Wexner quickly ventured into American shopping centres, developing the organization into 350 stores broadly with deals of $1 billion by the mid 1990s when Victoria’s Secret turned into the biggest undergarments retailer in the United States. Victoria’s Secret is an American undergarment, garments, and magnificence retailer known for high perceivability promoting and marking, beginning with a famous inventory and followed by a yearly design show with supermodels named Angels. As the biggest retailer of unmentionables in the United States, the brand has battled since 2016 because of moving purchaser inclinations and progressing debate encompassing corporate authority’s strategic policies. As of May 2020, with more than 1,070 stores, Victoria’s Secret stayed the biggest unmentionables retailer in the United States. Parent organization L Brands declared the arranged conclusion of 250 Victoria’s Secret and Pink stores in 2020, an almost 25 percent decrease of all retail stores, following the COVID-19 pandemic
The trademark of this company was registered in USPTO bearing registration number 1908042 on August 1, 1995.