TODAY’S TRADEMARK – THE FACE SHOP
Founded in 2003, The Face Shop is a prominent South Korean skincare and cosmetics brand renowned for its emphasis on natural ingredients and nature-inspired products. The brand’s core philosophy revolves around harnessing the power of nature for effective skincare solutions. It has gained popularity due to its affordable pricing, innovative formulations, and commitment to using plant-based extracts.
The Face Shop has achieved both domestic and international recognition since its inception. Its comprehensive product line spans skincare essentials like cleansers, moisturizers, and serums, as well as makeup items including foundations, lipsticks, and eyeshadows.
A distinctive feature is the brand’s visually appealing store design, often adorned with natural elements and greenery, mirroring its devotion to natural beauty and sustainability. Owned by THEFACESHOP CO., LTD, the brand has penetrated into the Indian market with the growing demand for Korean skincare range. Registered on 30-10-2013 with the registration no. 5593212.
The mark is registered under class 3 of the IC dealing with cosmetic and grooming items. Throughout its history, The Face Shop has engaged in collaborations with celebrities and artists, resulting in special collections that enhance its appeal and visibility.
The brand’s success can be attributed to its focus on creating high-quality products catering to diverse skin types and concerns, as well as its unique retail experience. The Face Shop’s growth story showcases its ability to thrive in the competitive beauty market through its commitment to nature-inspired skincare, affordable offerings, and innovative store concepts.