TODAY’S TRADEMARK- SAMSUNG MAGBEE MAGNETIC BEETLE, A SLEEK WIRELESS DIAL WHEEL

This trademark is owned by Samsung Electronics Co. and was registered in USPTO bearing registration number 5614802 on November 27th, 2018. This trademark is registered under the category ‘wireless audio speakers, soundbar speakers’. Color is not claimed as a feature of the mark. The mark consists of a stylized design of a beetle. To the left of the design are the words “SAMSUNG MAGBEE” in large font and the words “MAGNETIC BEETLE, A SLEEK WIRELESS DIAL WHEEL” in smaller font below. The English translation of “SAMSUNG” in the mark is “three stars”.

Samsung Magbee is the smart speaker released by Samsung and it is short for magnetic beetle. The smart speaker is powered by Samsung’s virtual assistant Bixby 2.0 and it is likely to feature a bowl-shaped design with multiple speakers positioned in different directions. Users can call using the smart speaker and it also has other gestures which are similar to Google home.