TODAY’S TRADEMARK – PINTEREST

Pinterest is a social site where you can collect and share images of anything you find interesting. You can also visually discover new interests by browsing the collections of other Pinterest users. The site was created by Ben Silbermann, Paul Sciarra, and Evan Sharp, and had over 430 million global monthly active users as of February 2022. It is operated by Pinterest, Inc., based in San Francisco. An amazing fact is that 72% of Pinterest Users Are Women and 83% of users make a purchase after seeing a brand’s content on Pinterest.

The mark “Pinterest” is used as their domain name too. The mark is an Australian trademark with its origin in US registered on 7^th February 2012 falling under the class 45 which acknowledges as an internet based social networking services of the international classification of goods and services for the purpose registration bearing the serial number 1516884.

The mark posses a unique artistic look that connects roman and italic style letters, the font used was distinctively crafted by Michael Deal and Juan Carlos Pagan. The Pinterest mark is recognised as one of the well-known marks in the spectrum of internet & social media.