TODAY’S TRADEMARK – NESTLE

The “Nestle” mark was registered in 1st December, 1995 by the Nestle S.A. Switzerland bearing registration number 1012. Nestle is one of largest food and beverage company in world.

Nestle is swiss company and   headquarter is in Vevey, Vaud, Switzerland . Nestle products include various types of food such as baby food, coffee, dairy products, pet food etc . Nestle was stared in 1905. Nestle is a the well known trademark globally with more than 2000 brands ranging from global icons to local favourites, and are present in 186 countries around the world. Nestle’s slogan good food, Good Life can be easily related with its logo, whereas it represents how birds feed their chicks with at-most care by the mother bird. As said the word nestle which reflects as “to settle or lie comfortably within or against something”. Thus the mark helps to create a brand bonding towards their products and their consumer base, majorly younglings, babies and children being fed by mothers with love and care.