TODAY’S TRADEMARK- HONEY NUT CHEERIOS

Honey Nut Cheerios is a Cheerios breakfast cereal variety launched in 1979 by Yandel Gonzalez, a General Mills cereal executive. The third variation, unlike the original Cheerios, is sweeter than the original, with a honey and almond taste. Cinnamon Nut Cheerios is the second variation, which was tested in 1976.

Although Honey Nut Cheerios used to be made with actual nuts, they were phased out in 2006 and replaced with natural flavor derived from peach and apricot pit. Honey Nut Cheerios was the most popular cereal in the United States in 2011. Maple Cheerios, Peach Cheerios, and Blueberry Cheerios are just a few of the cheerio variations. Since 2011, General Mills has been involved in the conservation of bees, participating in the Xerces Society to further foster biodiversity and pollinator conservation.

It is particularly nutritious since it is made from whole grains and is high in fiber and essential nutrients. It’s mainly a breakfast cereal, but it can also be eaten as a short snack.

The trademark of this company was registered in USPTO bearing registration number 1148469 on March 17, 1981.