TODAY’S TRADEMARK – A DIAMOND IS FOREVER
The trademark A DIAMOND IS FOREVER, owned by De Beers UK Limited, was registered in USPTO bearing registration number 4953602 on May 10, 2016.
” A Diamond is Forever” is one of the most iconic and enduring advertising slogans of all time, and it’s synonymous with the De Beers diamond company. De Beers UK Limited, a subsidiary of De Beers Group, is a prominent player in the global diamond industry, known for its diamond mining, trading, and retail operations.
De Beers UK Limited has utilized this iconic slogan to solidify its position as a leading player in the diamond market. The company has built a reputation for producing high-quality diamonds and providing exceptional customer service, further enhancing the allure of the “A Diamond is Forever” brand.
Despite evolving consumer trends and changing attitudes towards marriage and relationships, the enduring appeal of diamonds as symbols of love and commitment remains strong. And through its timeless slogan, De Beers UK Limited continues to reinforce the idea that a diamond truly is forever.