TODAY’S TRADEMARK – INTEL INSIDE

The “Intel inside” mark was registered on 11 January, 2010 by the Intel Corporation in the Canadian trademark office bearing registration number TMA756716.

Carter partnered with John White in 1990 to expand the company. White was a partner in a Salt Lake City advertising agency.

The two individuals collaborated to create “Intel Inside,” which made its public debut in 1991. Whereas earlier technology marketing largely emphasised technical specifications meant to appeal to industry insiders, Intel Inside was created to be understandable by non-technical people. It loaded a straightforward emblem with enough meaning to make it simple for non-techies to comprehend that their devices featured high-quality parts supplied by the business that established the state-of-the-art.