TODAY’S TRADEMARK – FERRARI

The “Ferrari” mark was registered on 29 December, 1995 by the Ferrari S.P.A. in the International trademark office bearing registration number 649112.

Ferrari S.P.A is a very famous Italian luxury sports car manufacturing brand based out of Maranello, Italy. This luxury car brand has been well known across the world for its excellent car design and Features. Also, It has one of the oldest racing team in the Formula One, which has won the races quite Many times. The company was founded by Enzo Ferrari in the year of 1929 as Scuderia Ferrari. The Ferrari mark used as a logo by the brand has quite some good history. The mark was adopted from the paintings Francesco Baracca, which he used to do on every flight he flew in. The Italian Pilot used to paint the Horse in Red whereas his companions transited the horse into black. The Baracca Family had suggested Enzo Ferrari to use the Horse Painting done by Francesco Baracca for good luck and that is how it came for the first time on Scuderia Ferrari Alpha Romeo in 1932. The Ferrari Mark has a clear meaning the Horse displays Passion, Courage and Command of Domain, whereas the yellow colour background is depiction of hometown of Enzo Ferrari.